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D-trademark Dictionary

Trademark

The registered legal right to a name, logo or label for a class of goods

All termsIntroduced in Module 8Open the Toolkit
An open dictionary on a farm office desk
Plain meaning
The registered legal right to a name, logo or label for a class of goods
How to use it
Search the register and file before you print packaging, in every country you sell into.
South African benchmark
Registered with the Companies and Intellectual Property Commission; a registration lasts ten years and can be renewed.
Country notes
Zimbabwe: ZIPO. Zambia: PACRA. Botswana: CIPA. Namibia: BIPA.
Go and read
C8 Lesson 8.6
Calculate it
Add the filing fees to start-up capital in T-C-02.
Library sources
LIB-A124
See also
Value-add, Provenance, Trade secret
Value-add steps from raw crop to packed product with rising valueValue-add: each step multiplies what the crop is worthx 1.0Raw cropx 1.3Cleaned and gradedx 2.0Processedx 3.0Packed and brandedIllustrative multipliers: each step also adds cost, skills and equipment.
From Module 8, Value Add, Processing and IP, where this term is introduced.

Introduced in C8 Value Add, Processing and IP.